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16 Feb 2012

'The digital process will dramatically alter Indian media'

Q&A


Farokh Balsara is media and entertainment (M&E) leader of the Europe, Middle East, India and Africa section at Ernst & Young. Speaking with Meenakshi Sinha, Balsara turns the spotlight on India's position in M&E, analysing what holds us back compared to other countries - and which factors can push Indian M&E ahead:


Interview - Q&A

-The Times of India, February 15, 2012


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